The Daily Aus Promotes Its Investors
Beyond The Valley is one of Australia’s largest remaining multi-day music festivals. Every summer, 40,000 people descend upon the Barunah Plains in Victoria for four days of live music. This year’s lineup includes The Black Eyed Peas, Skepta, The Veronicas, Vince Staples and The Jungle Giants.
Tickets to this year’s festival sold out entirely through pre-sale, which is an impressive achievement considering the state of the live music industry.
Pre-sale was available to those who signed up on the Beyond The Valley website, with the first round of tickets only being available to those who also agreed to sign up to The Daily Aus’ newsletter.
In fact, The Daily Aus has been a big promoter of the festival – pushing its Instagram audience of over 600,000 followers to the Beyond The Valley website, as well as that of its sister festival Wildlands (held in Brisbane and Perth) multiple times.
This story is for Lamestream subscribers
Lamestream is an independent media outlet. We're backed by our readers, not billionaires. Become a subscriber and get access to:
- Every story and exclusive, plus our archive
- Ad-free episodes of the podcast every Monday and Thursday
- Our weekly newsletter
- Pre-sale tickets to our live events, and discounts
- Our Discord community, and much more!
Already a subscriber? Sign in
